Genesis

Genesis is the luxury vehicle division of the South Korean manufacturer Hyundai Motor Group. Officially announced as an independent brand on November 4, 2015, Genesis aims to compete with established luxury brands in the global market. The marque's approach focuses on blending performance, elegant design, and advanced technology while offering exceptional value. Initial models leveraged Hyundai's engineering prowess, evolving into vehicles with unique platforms and powertrains tailored for the luxury segment.

Genesis has rapidly expanded its model lineup, encompassing sedans, SUVs, and electric vehicles. The brand emphasizes customer experience, aiming to provide a seamless and personalized ownership journey. With a growing global presence and a commitment to innovation, Genesis continues to challenge traditional luxury carmakers and establish itself as a formidable player in the automotive industry.