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lincoln

Lincoln, originally founded as the Lincoln Motor Company in 1917 by Henry Leland (who also founded Cadillac), began producing automobiles in 1920 after wartime aircraft engine production ceased. The company faced financial difficulties early on, leading to its acquisition by the Ford Motor Company in 1922. Under Ford's ownership, Lincoln became the luxury division, positioned to compete with Cadillac and other high-end brands. Early models focused on elegant design and powerful V8 engines, establishing a reputation for sophistication and comfort.

Throughout its history, Lincoln has been known for its distinctive styling, often incorporating elements of Art Deco and mid-century modern design. Iconic models like the Continental, Town Car, and Mark series helped to define American luxury for decades. In recent years, Lincoln has shifted its focus towards SUVs and crossovers, reflecting the changing automotive market, while still emphasizing a refined and comfortable driving experience. The brand continues to evolve, embracing new technologies and design aesthetics to appeal to a modern luxury car buyer, seeking to recapture its former glory in a competitive market.