All Brands

Tesla

Tesla, Inc., founded in 2003 as Tesla Motors by Martin Eberhard and Marc Tarpenning and later championed by Elon Musk, is an American electric vehicle and clean energy company. Originally focused on proving the viability of electric sports cars, Tesla quickly gained notoriety with the Roadster, showcasing the performance potential of electric powertrains. The company's mission is to accelerate the world's transition to sustainable energy. Beyond vehicles, Tesla also develops and manufactures battery energy storage, solar panels, and solar roof tiles.

Tesla's entry into the mainstream automotive market began with the Model S sedan, which redefined expectations for electric vehicle range, performance, and technology. The introduction of Autopilot driver-assistance systems further solidified Tesla's position as an innovator. Subsequent models, including the Model X, Model 3, and Model Y, expanded Tesla's reach across various vehicle segments, making electric vehicles more accessible and desirable to a broader audience. Tesla's consistent focus on innovation, coupled with its Supercharger network, have been crucial elements to its success.

Tesla has faced its share of challenges, including production bottlenecks and controversies surrounding Autopilot's capabilities. However, its impact on the automotive industry has been undeniable, pushing other manufacturers to invest heavily in electric vehicle technology and setting a new standard for vehicle software integration and over-the-air updates. The company continues to innovate and expand, aiming to reduce global dependence on fossil fuels and create a sustainable energy future.